Less wasted spend and hours back, whoever runs the ads.
Founders, growth leads and agencies use the same loop: make the ad, launch it everywhere, and let real sales move the money. Pick your starting point.
Run six channels with the team you already have.
Built for brands run by a founder or a head of growth and one to three people. Molecule makes the ads, launches them everywhere and moves money overnight, so the team spends its week on the next product, not in five Ads Managers.
Every client's loop from one login. Margin intact.
Unlimited stores and users, with a company switcher. Price-refresh creatives in minutes, bulk launch with templates, client email reports, and a change history that shows who changed what in each account. A flat price, never a cut of client spend. You stay the strategist; Molecule does the grind.
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See which market makes money, in one currency.
Run every storefront and country from one account, each with its own currency, channels and team. Every store and ad account converts to one display currency at daily exchange rates, and the Countries report puts spend and ROAS for each market side by side. With Shopify, that's Net ROAS after refunds and tax, in every market.
GermanyEUR€6,180.40€14,610.20€11,742.50↓ 38%1.90
United KingdomGBP → EUR€4,108.22€13,920.10€11,503.702.80
AustriaEUR€1,978.00€7,488.00€6,029.883.05Germany5h agoNo Shopify? Your ads still get judged on real sales.
Use GA4 purchases or a Mixpanel purchase event as your revenue source. Molecule ties each sale to the exact ad that drove it across every channel, and runs the same loop on it: make, launch, steer. Apps and subscription businesses fit too. Segment and PostHog are next.
Google AnalyticsGA4 purchases, any store
MixpanelThe event that counts as a purchaseorder_completed⌄revenue⌄currency⌄Stop paying for ads that don't sell.
Each platform counts the sales it touched, so losers look fine in Ads Manager. Molecule judges every ad on real sales, pauses the ones with no orders before the weekend, and turns wasted search terms into negatives.
A week of launches, live before lunch.
Load the creatives once. LaunchPad fans them across every ad set and placement on every channel in one click, builds the campaigns it needs and tags every ad for tracking. Save the setup as a template and next week starts from it.
Fresh ads before the old ones burn money.
Molecule spots fatigue (frequency up, click-through down) and hands you the fix: the same winning banner with a new product, a few fresh takes, or a rival's longest-running idea rebuilt in your brand. The exact price on every one.
CTR: 0.71% (was 1.32%)
Put more money behind what really sells.
When real orders prove a campaign, Molecule raises it, with the odds on the card: how likely it beats your target, the median and the range. Small test raises go to campaigns the data can't call yet. And money moves between channels, which no platform will do for you.
One number the whole team agrees on.
Meta, Google and TikTok each claim the same sale. Molecule ties every sale to its exact ad, from Shopify, GA4 or Mixpanel. With Shopify, each order is counted once and net of refunds, cancellations, discounts, tax and currency, the way your bank counts it.
Molecule Marketing Analytics gives a clear view of all our campaigns in one place. The attribution models make it easy to see what drives sales, and the dashboard is simple yet powerful. We love being able to manage ads and budgets directly. Everything just works smoothly.
Close the
loop.
Connect Shopify, GA4 or Mixpanel and your ad accounts in five minutes.